Why Your Shopify Store Should Be On Instagram

Though Instagram has secured its place as one of the most popular social media platforms, it’s comprehensible to be hesitant about adding any other profile in your list. After all, the more bills you create, the more time you need to spend preserving them.

Rest confident that growing an Instagram account for your business is properly worth the effort. That said, right here are some motives why you need to put your Shopify store on Instagram:

 

Instagram has a broad reach

According to Statista, Instagram had 2 billion monthly lively users on the end of 2021. It’s highly probable that your clients are among those 2 billion users, and Instagram offers you a free opportunity to reach them.

 

Instagram makes buying easy

Instagram makes it easy for users to research products and services before purchasing, one purpose why as many as 81% of shoppers do so.

Instagram’s “shoppable posts” have a clickable buying bag icon that displays extra facts about the product along with a “View Products” button that takes users to a Shopify keep. Such posts make the purchasing process easy and seamless for customers and act nearly like a virtual product catalog for organizations.

 

Access to enhanced product marketing

Instagram’s Shopping features—such as buying tags (product tagging) and Instagram shops—permit organizations to generate income for his or her Shopify stores via the Instagram app.

Brands also can improve customer relationships with special gives and discounts.

Now that you’re privy to why you need to set up an Instagram account in your enterprise, let’s dive into the details of how to do so.